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Entrepreneur,
Digital Strategist
& Cultural Educator

Empowering individuals through cultural education and businesses through digital marketing strategies
about swetha

Swetha R Rao’s journey beautifully blends her expertise in management, technology, and community service.

Starting her career as an HR professional, Swetha always had a flair for connecting with people and nurturing their potential. As her career evolved, she realized her true passion was in using digital innovation to create positive change.

Transitioning from the corporate world to entrepreneurship, Swetha dedicated herself to empowering individuals and communities through cultural education and digital strategies. 

Her path reflects a continuous journey of learning, adaptability, and resilience, driven by a sincere commitment to uplift others and make a meaningful difference in society.

Strategy

Swetha crafts tailored digital roadmaps designed to scale your impact

Branding

Swetha helps you create a compelling brand narrative that resonates deeply
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Marketing

Harnessing the power of AI, Swetha helps you amplify your digital presence

Relations

Swetha builds meaningful relationships by aligning values, interests, and communities

Backed by over 20 Years of Experience

Swetha now uses her journey to guide others in building impactful brands and communities. Swetha’s professional work spans several impactful ventures and roles.

Founder & Channel Head – Shakti Dwani TV

Driven by her love for culture and heritage, Swetha launched Shakti Dwani, a media platform whose motto is “Empowering Voices, Celebrating Heritage.” In this role she produces and curates content that highlights cultural stories, arts, and voices that often go unheard. This venture reflects her belief in the power of media to educate and inspire communities.

Divisional Vice-President (Social Media) – Karnataka Journalists’ Union

Recognized for her expertise in digital communication, Swetha serves as the Divisional VP for the Social Media Wing of the Karnataka Journalists’ Union (affiliated with the Indian Federation of Working Journalists). In this capacity, she works to modernize how journalistic content reaches the public via social platforms. Her efforts help journalists leverage social media ethically and effectively, bridging traditional media values with new-age digital tools.
services

Let's Build Something Impactful

Explore customized solutions designed to amplify your brand, connect with your audience, and grow with purpose.

Solopreneurs to Changemakers

Swetha supports solo entrepreneurs and freelancers in building a strong, authentic online presence—so your work speaks louder, reaches farther, and earns the recognition it deserves.

Video Editing and Ad Campaigns

From script to screen, Swetha helps craft social media ad campaigns that are engaging, culturally aware, and designed to make your audience stop scrolling and start noticing.

Digital Marketing

Swetha blends creativity, data, and cultural insight to create digital campaigns that are both impactful and authentic.

Branding

Your brand is your story. Swetha brings out the soul of your business and shapes it into a compelling identity that’s clear, consistent, and emotionally resonant.

Influencer Marketing

Swetha collaborates with credible influencers who align with your mission—ensuring genuine engagement and deeper brand impact.

Media Relations

Swetha builds meaningful relationships between brands and journalists to ensure your story is not just heard—but remembered.

Awards & Recognition

Swetha’s contributions have earned her recognition on prestigious platforms. 

These honors not only celebrate what Swetha has achieved, but also fuel her passion to aim higher. She often says that every award is a reminder of the responsibilities that come with success – to mentor others, to stay humble, and to keep innovating for good.

Media & Appearances

Swetha regularly speaks at workshops and seminars. She has been invited to talk about entrepreneurship and digital strategy at universities and startup events. Through these appearances, she continues to inspire young professionals and especially women, encouraging them to combine their skills and passions to create something meaningful. Her blend of technical know-how and human-centered approach frequently becomes a point of discussion in media coverage, positioning her as a role model who bridges multiple domains with grace.

Certifications

Esteemed certifications from reputed institutions stand as a testament to Swetha’s credibility, expertise, and commitment to delivering impactful digital marketing solutions.

CONTACT

Let's Talk

Big dreams start with small messages. Reach out and let’s build together.

Ready to Start Your Journey?

Whether it’s a question, a collaboration, or a creative spark—let’s chat.
blog

Latest Blog

Posts

Swetha maintains a personal blog where she shares insights, lessons learned, and stories from her journey.

Digital Strategy Tips

Let’s be honest—digital strategy can sound like a buzzword. For many freelancers and solo entrepreneurs,

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